- An Aussie style influencer was floored by Target Australia's winter clothes range
- Affordable, quality winter staples like knit jumpers start from as little as $30
- READ MORE: Target shoppers go wild over $50 'dupe' of $985 designer buy
Fashion-conscious Aussie shoppers have been advised to check out Target Australia's women's clothes section after a style content creator raved about the quality and affordability of their current winter collection.
Melbourne-based style content creator Tiarnah Norris regularly posts videos to her TikTok account sharing her latest fashion finds.
But a video she shared this week has notched up over 230,000 views after the 'shocked' fashion lover shared her surprising Target shopping haul, showcasing the brand's surprisingly well-priced and quality made winter staples.
'So, was anyone going to tell me that Target is popping off right now for nice winter staples that are low key really affordable,' Tiarnah said.
She explained that she'd recently popped into the mass discount retailer with the intention of buying coat hangers, only to be 'distracted by the nice clothes' that were 'really reasonably priced'.
'This is a PSA because nobody told me. I'm really, really shocked right now,' Tiarnah said while brandishing a bursting Target shopping bag.
The fashion lover explained that she'd picked up four 'winter staples' that were affordably priced for the quality of the product, ranging between $30 and $70 each.
The big-ticket item was a Petites Trench Jacket, which retails for $70.
Online content creator Tiarnah Norris (left) raved about the 'quality' and 'really affordable' winter staples at Target - including the 'really flattering' Target Lily Loves Australian Exposed Seam Knit Jumper, $30 (right)
Tiarnah praised the 'quality' of the coat, saying: 'You could have told me this was from like COS… it looks like it is.'
'It's really beautiful quality [and a] super flattering fit. It was only 70 bucks,' she added. 'So I grabbed that.'
The remainder of her winter haul retailed for a well-priced $30 per item, including the Lily Loves Australian Exposed Seam Knit Jumpers, which she described as a 'nice staple turtle neck jumper'.
'We're going into winter and autumn - you can't go wrong with a really nice knit,' Tiarnah said.
'These were really flattering,' she added, confirming that she'd picked up the jumper in two different shades - one in Oatmarle and the other in the Charcoal marle.
Tiarnah's last winter wardrobe pick was the Petites Australian Cotton Blend Button Knit Vest in Stone, which is also priced at $30.
'How freakin' cute,' she exclaimed. 'If you'd told me this was DISSH I would have been like, "yep, that looks like it's from DISSH".'
'The quality is so good, I'm honestly in shock.'
The viral video highlighted quality winter staples at Target like the Petites Australian Cotton Blend Button Knit Vest in Stone $30 (left) and Petites Trench Jacket $70 (right)
Fashion conscious shoppers enthusiastically flooded the comments section in response to the video.
'Target has popped off for the last 3 or so years… Sooo many good staples and corporate girly clothes,' one raved.
'$70 for the trench where it's cotton outside & polyester lining is actually pretty good,' another added.
'Love that charcoal jumper,' one more said.
'$30 is a steal compared to what you would pay for a very similar item at 'brand' shops.'
It seems that other Aussie shoppers have also recently noticed Target 'upping their game' when it comes to 'reasonably priced' quality fashion pieces.
A recent Reddit thread started by AusFemaleFashion asked other followers whether they too had noticed a turnaround in the brand's formerly 'daggy' clothing reputation.
'I've found so many things I've liked in Target in the last year or so. I've found the quality in the Petites line in particular to be excellent for the price you pay,' replied one user.
'So much more affordable than anywhere else and the quality is good and on trend,' added another.
