Enforced requisite: course 411. Decision-oriented course concerned with marketing research and data-driven marketing analytics. Detailed hands-on understanding of market research methodologies used in strategic assessment of customer perceptions and preferences. Extensive use of case studies.
Courses
DOTM Foundation Courses
DOTM is responsible for two core courses in the MBA and Fully Employed MBA programs.
DOTM Specialized Courses
DOTM offers as many as a dozen electives per year designed specifically to serve the major segments of the MBA job market, and about half a dozen Ph.D. level courses.
MGMT 217A: Decision Analysis
Requisite: 402
Managerial decision-making occurs in the presence of uncertainty, which can be about events over which no individual has any control or about what other individuals will do. A framework is provided for structuring and analyzing such decisions, with applications to such scenarios as product development, litigation, the business of treasure-hunting and bidding.
MGMT 240E: Managing Entrepreneurial Operations
Requisite: 410
Designed for second-year graduate students. Exploration of operating issues involved in managing entrepreneurial enterprises. Integrative course, building on methodologies, principles and concepts provided in requisite functional and strategic core courses. Extensive readings and case studies develop skills and a philosophical basis for applying managerial concepts to entrepreneurial operations.
MGMT 245: Special Topics in Decisions, Operations and Technology Management
Studies of advanced subjects of current interest in DOTM. Emphasis on recent developments and application of specialized knowledge to operational problems. Topics vary each term and have recently included: Strategy for Information Intensive Industries, Empirical Research in Operations Management, Analytical Methods of Operation Research, Introduction to Management in the Information Economy and Models for Medical Management. May be repeated for credit with topic change. Each section is designed either for MBA or Ph.D. students.
MGMT 298D-05: Tools & Analysis for Business
MGMT 298D-08: Judgment and Decision Making
MGMT 298D-10: Technology Analytics
DOTM Executive MBA Courses
DOTM is responsible for three core courses in the Executive MBA program. If you are interested in the EMBA program, please visit their website.
MGMT 463: Data Analysis and Management Decisions under Uncertainty
Survey of statistical model building, with emphasis on managerial interpretation of statistical model building and of statistical summaries of data. Classical statistics covered through multiple regression to support courses in finance and marketing that follow. Fundamental approaches to decision making under uncertainty.
MGMT 465: Quantitative Methods for Managers
Survey of modeling approaches to managerial planning and decisions. Emphasis on ability to recognize situations where models can be used advantageously, to work effectively with model building specialists and to make good use of models once they have been developed.
MGMT 474: Operations and Technology Management: Systems, Strategies, and Policies
Analysis of strategic and operating policies and decisions for systems that produce goods and services. Examination of the role of comprehensive planning, inventories, scheduling of resources, distribution systems and system location. Comprehensive operating problems.
